Lion Goodman, PCC, is CEO of Luminary Leadership Institute. He has 35 years experience as an executive coach, counselor, and healer. In 1984, he founded The Goodman Group , an executive search and consulting firm which served more than 250 companies and C-suite executives during its 18-year history. He has coached business owners, coaches, technology executives, and change agents around the world.

Lion is the creator of The Clear Beliefs Method, a proprietary process for shifting beliefs at the core of the psyche, which he has taught to hundreds of coaches and therapists internationally. He served as Director of Men’s Programs at The Shift Network, an Internet-based educational organization, where he created programs with more than 20,000 participants, and he is co-founder of The Tribe of Men.

Lion is the author of four books: Creating on Purpose; Menlightenment: A Book for Awakening MenClear Your Beliefs, and The Narcissism Primer.  He has taught workshops and trainings across the U.S., Europe, and China. His writings have been widely published. Learn more at